New Research from The Lacek Group Reveals the Changing Look of Consumer Loyalty
Top Eight Insights Show Consumers’ Evolving Expectations for Brand Engagement The Lacek Group, an Ogilvy Experience company and national leader in loyalty and customer engagement, announces findings from a proprietary research study conducted with Sitecore. The quantitative study surveyed more than 6,500 brand-engaged consumers across 13 markets, including the United