The Black owned headwear company is partnering with Paramount to launch a collection of multi-generational and nostalgic releases beginning this June.
Dungeon Forward, a storytelling and innovative headwear brand from designer David Castro, has inked a three-year agreement with Nickelodeon and Paramount Consumer Products to produce a series of headwear collections featuring limited-edition pieces inspired by Nickelodeon’s iconic animated series. The first collection, inspired by SpongeBob SquarePants, will debut at retail this spring.
Nickelodeon and Dungeon Forward first initiated their collaboration in late 2020, when they began ideating about how to bring these classic series to life in a unique way in the headwear category. They are now readying for their first collection release, launching in June, entitled “The Bikini Bottom Capsule,” featuring an assortment of headwear inspired by SpongeBob SquarePants. Future collections will feature other classic Nickelodeon brands including Hey Arnold! and The Ren & Stimpy Show. Dungeon Forward is also working with Paramount Consumer Products to launch an adjacent children’s brand featuring styles inspired by Nickelodeon’s roster of beloved preschool properties.
“As a child, I had to go to my friends’ homes to catch a glimpse of Nickelodeon. To be working with them directly is a full circle moment and I jumped at the chance to create a collection that captures my own childhood memories and nostalgia for the brand,” said David Castro, President and Design Director for Dungeon Forward and CEO of Complex Apparel, LLC.
“David’s passion for his craft and love for Nickelodeon have been inspiring to watch come to life,” said Joann Acevedo, Senior Vice President, Soft Lines Licensing for Paramount Consumer Products. “This partnership embraces culture, authenticity, and nostalgia and we are thrilled with how it helps bring our brands to new audiences in an innovative and creative way.”
Castro is the founder and CEO of Complex Apparel LLC, a conglomerate focused on translating authentic street culture into elevated products. Castro serves as the President & Design Director of the brand Dungeon Forward. His leading philosophy as he continues to build out the brand focuses on cultural authenticity, creativity unbound by common rules, and a resonance of intrinsic meaning that will always result in the creation of classic products. Dungeon Forward aspires to move the world through design by creating thought provoking crowns that do just that. The brand has previously secured licenses with over 30 collegiate institutions, fraternal organizations, contemporary artists, and similar brand projects like the recent collaborative launch with Airheads Candy. As an alumnus of a widely known HBCU, Florida A&M University, and an advocate for the uplift of marginalized communities, Castro hopes partnerships of this kind will inspire fellow designers to push the threshold of the impossible.”.
Additional details regarding the official collection date will be released soon. For additional information, visit www.DungeonForward.com.
For additional inquiries or questions regarding Dungeon Forward, contact:
Tabitha Higgs, Publicist
For additional inquiries or questions regarding Paramount Consumer Products, contact:
Tiffany Barrett, Manager
About Dungeon Forward
Dungeon Forward is a purveyor of precision designed innovative headwear. Founded in 2007 by architect David Castro, their mission is to inspire, uplift, enlighten, and tell authentic cultural stories by crowning the culture. The namesake is one of movement and progress. We are always moving from the Dungeon Forward. From the darkness into the light. This ever-present path of improvement is the foundation of their ethos.
About Paramount Consumer Products
Paramount Consumer Products oversees all licensing and merchandising for Paramount, a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic consumer brands, Paramount Consumer Products’ portfolio includes a diverse slate of brands and content from BET, CBS (including CBS Television Studios and CBS Television Distribution), Comedy Central, MTV, Nickelodeon, Paramount Pictures and Showtime. With properties spanning animation, live-action, preschool, youth and adult, Paramount Consumer Products is committed to creating the highest quality product for some of the world’s most beloved, iconic franchises. Additionally, Paramount Consumer Products oversees the online direct-to-consumer business for CBS and Showtime programming merchandise, as well as standalone branded ecommerce websites for Star Trek, SpongeBob, South Park, and MTV.